Storemapper Blog


Storemapper’s Plan for GDPR Compliance

On May 25th, 2018, the most comprehensive change to privacy legislation ever undertaken —the EU General Data Protection Regulation (GDPR)— takes effect.

Here at Storemapper, data protection is something we take very seriously. As a cloud-based company entrusted with our customers’ data, we’ll continue to view the treatment of our users’ data as a top priority.

Announcement: Google Maps Platform & how does that affect your store locator

Many of you have recently received an email from Google introducing new Google Maps Platform. As of May 02, 2018 Google announced  a massive change in their Google Maps product, aiming to simplify the customer experience, by reorganizing their API products,  adding a single priced plan with “pay-as-you-go” billing, single console and many more. On another side of this change is a significant price increase, which is one of the main concerns we’re getting now in the requests coming from our users.  Let’s try to address them.

Update: Powerful and Actionable Store Locator Analytics

The main reason store locators are such a valuable tool for brands is that when a customers searches they have a very high purchase intent. They are using your store locator to find where to buy your products in real life which typically means they are very likely to purchase very soon. With Storemapper we try to make it that process as frictionless as possible so you get the largest number of in-store sales. But the data on how customers are using your store locator is also super valuable. In many ways it could be more valuable even than your normal website analytics or surveys because the purchase intent is so high. There is a very strong signal-to-noise ratio. Storemapper automatically captures usage analytics for your store locator. We have just launched some major improvements to our analytics view inside the Storemapper app (with more improvements on the way).

Job Posting: Front-End Developer

We’re looking to add a front-end developer to the team. Here’s what we are looking for:

Javascript Development

Storemapper is an embeddable store locator app. Customers use our app (on our website) to upload, clean and geocode their store location data and embed our code snippet to render a store locator on their site. We are looking for a developer to lead development and maintenance of the Storemapper embedded Javascript app.